Dear email marketers

Dear email marketers,

I can confirm that I didn’t “unsubscribe by mistake” when I clicked your 8px, low contrast unsubscribe link, buried at the bottom of the email. It would be a miracle for anyone to click that by mistake—let alone find it in the first place.

Lots of love,
Andy


👋 Hello, I’m Andy and this is my little home on the web.

I’m the founder of Set Studio, a creative agency that specialises in building stunning websites that work for everyone and Piccalilli, a publication that will level you up as a front-end developer.


Back to blog